From executive producer Denis Leary and Jim Serpico (Rescue Me), this riveting and inspiring film spends a year with Detroit firefighters, who are charged with the thankless task of saving a city many have written off as dead.
The firefighters’ worst fears are realized when a charismatic young fireman is devastatingly injured on the job. The brotherhood is tested when the city turns to a new fire commissioner to shake up the system with hard-line decisions and drastic, often controversial measures.
The Detroit fire department is one of the nation's least funded thus building awareness and outreach was the cornerstone of the campaign supporting this film's marketing and distribution. Building on the loyal ties of the fire-fighting community became an important strategy. With the goal to rally firefighters at screenings across the country to support the Detroit fire department and raise money to help buy equipment, we flew Detroit fire department cast members into event screenings to have them meet their fellow brethren. The result was a $26,000 per screen average, and a 2012 Tribeca Film Festival audience award.
Director – Tom Putnam and Brenna Sanchez
Cast – Donald Austin, Brendan Doogie Milewski, Craig Dougherty
Producer(s) – Tom Putnam, Brenna Sanchez, and Denis Leary